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Thinking inside the box: How we contribute to the circular economy

Forget brick-and-mortar shopping, online shopping is the new black. But what does this mean for our planet? It means that as the number of online purchases increases, so does the amount of packaging… and that means more waste in our landfills. As an aspiring B-corp company, we live by the three R’s – Reduce, Reuse and Recycle, and that’s why we are committed to the Circular Economy and do our part by reducing waste, reusing packaging materials and cardboard boxes sent to us by suppliers, and recycling unused material.

The Linear Economy vs. Circular Economy

Over the past 200 years or so, our planet has survived and thrived with a linear economy. This means that raw materials are used to make a product, and after its use any waste (e.g. packaging) is thrown away (i.e. Make, Use, Dispose). This process hasn’t always been “bad” – it has created economic wealth, job opportunities and success for many businesses – but as the world’s population has grown to almost 8 billion people today, we’re using our resources faster than they can be regenerated!

A circular economy is restorative and regenerative by design – it’s a closed-loop system. The essence of a circular economy is being efficient by keeping products and materials in use for as long as possible to get the maximum value from them. It’s more sustainable and it has many benefits to our economy including reducing waste, driving greater resource productivity, reducing environmental impacts saving Earth’s natural resources.

Great drawing about waste, recycling and the circular economy

How we contribute

If you’ve shopped with us before, you would know that we reuse cardboard boxes and packaging materials sent to us by our suppliers. Heck, we even bring in boxes from home – tissue boxes, cereal boxes, you name it! Then, we pick out the products you’ve ordered, grab a suitable-sized box, carefully place your products in the box, fill the gaps with tissue paper/scrunched up magazine paper/newspaper, then securely tape up your parcel, and off it goes!

When we say we’re committed, we mean it!

The time is now to ‘close the loop’ and create a more circular – and vibrant – economy that flourishes by repurposing, redistributing and reusing resources, it all starts with you.

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